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The Mission
The outdoors is incredible.
But there are things that get in the way of making the most of it. The cold shower. The lack of a toilet. The missing privacy. The gear that's too complicated to bother setting up.
These are the things that cut trips short, limit where you can go, and stop you from bringing the people you love along.
Joolca exists to solve them. We design gear that let you go further, stay longer, and actually enjoy every moment out there.
That's what we mean by The Great(er) Outdoors.
The Great(er) Outdoors
A growing collection of people who decided the outdoors could be a bit better.
How We Do It
We're engineers. We think about problems differently.
Every product is built for the places where there's no backup plan — remote campsites, rough tracks, the spots where gear either works or it doesn't. That means obsessing over details: materials, build quality, and how something feels to set up when you're tired and it's dark.
Designed as one connected system, because that's how people actually use it. The best feedback we get is when customers find small things we've thought of that they didn't expect. That's by design.
Who We Are
Joolca is a family business, founded in Melbourne in 2012 by four brothers who all happen to be engineers.
All product design and development happens at our Australian headquarters. We work with manufacturing partners we've known for years to build everything to the standard we'd use ourselves.
We test everything in the field before it goes to market. And when our customers tell us something could be better, we listen and we fix it.
That's the advantage of a company run by the people who designed the gear.
The History
You’ve seen how lots of brands like to tell their story. It’s a formula called the “hero’s journey.” For Joolca, it’d go something like this:
Meet the Joolca brothers
Four brothers. All engineers. One shared obsession with making the outdoors more liveable.
Maciek Slodyczka
Founder & CEO
Maciek started Joolca in his garage in 2012, after years of pulling apart gas heaters to pay his way through engineering school. He focuses on product and marketing — the reason Joolca exists and the reason people find out about it.
Maciek Slodyczka
Founder & CEO
Maciek started Joolca in his garage in 2012, after years of pulling apart gas heaters to pay his way through engineering school. He focuses on product and marketing — the reason Joolca exists and the reason people find out about it.
Jack Slodyczka
COO
Before Joolca, Jacek spent years planning infrastructure projects where the details really do matter. He brought that same instinct to Joolca — keeping everything running on the side of the business most people never think about.
Jack Slodyczka
COO
Before Joolca, Jacek spent years planning infrastructure projects where the details really do matter. He brought that same instinct to Joolca — keeping everything running on the side of the business most people never think about.
Bart Slodyczka
Head of Sales & AI Guru
Bartek has done almost every customer-facing role at Joolca and now leads sales. He tends to know what people want before they've finished asking for it.
Bart Slodyczka
Head of Sales & AI Guru
Bartek has done almost every customer-facing role at Joolca and now leads sales. He tends to know what people want before they've finished asking for it.
Chris Slodyczka
Former Head of Marketing
Krzysiek joined as the fourth brother and built out Joolca's sales and marketing from the ground up. He has since moved on, but his contribution to the brand is baked into what Joolca is today.
Chris Slodyczka
Former Head of Marketing
Krzysiek joined as the fourth brother and built out Joolca's sales and marketing from the ground up. He has since moved on, but his contribution to the brand is baked into what Joolca is today.
100,000+ Customers
We love to hear it.
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"Love it!"
"How good is this , no more worries about the batteries going flat while away camping, set up my Joolca battery pack with my splitter and everything works great"
Simon
Verified
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HOTTAP Go
"Gave Changer"
"The HOTTAP Go is a brilliant bit of kit. Super compact, so it doesn’t take up much space, being able to connect to a small propane bottle makes the Hottie super portable, therefore super versatile."
Donna Taylor
Verified
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GottaGo
"Revolutionary for our camper"
"We’ve been using it for several months now and it’s just so easy. I will say, wee (see what I did there?) learning curve for us females. Where you sit makes a huge difference. No smell! So easy to empty"
Laura
Verified
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"DIY Overland Trailer Build"
"Great product and easy to set up. Works perfect with my build and will be a great addition to my remote travels."
Scott Johnson
Verified
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"Love it!"
"How good is this , no more worries about the batteries going flat while away camping, set up my Joolca battery pack with my splitter and everything works great"
Simon
Verified
-
HOTTAP Go
"Gave Changer"
"The HOTTAP Go is a brilliant bit of kit. Super compact, so it doesn’t take up much space, being able to connect to a small propane bottle makes the Hottie super portable, therefore super versatile."
Donna Taylor
Verified
-
GottaGo
"Revolutionary for our camper"
"We’ve been using it for several months now and it’s just so easy. I will say, wee (see what I did there?) learning curve for us females. Where you sit makes a huge difference. No smell! So easy to empty"
Laura
Verified
-
"DIY Overland Trailer Build"
"Great product and easy to set up. Works perfect with my build and will be a great addition to my remote travels."
Scott Johnson
Verified